A professional membership body of market and social research professionals dedicated to increasing the standards of market and social research in Australia.
Provide cutting edge marketing theory and practice to fuel progress in the careers of professional marketers, through the accreditation of training programs and events.
Administers a national system of advertising self-regulation. The self-regulations system recognises that advertisers share a common interest in promoting consumer confidence in and respect for general standards of advertising.
A framework of marketing abilities that provide a guide to the skills and behaviours expected of professional marketers at varying levels of proficiency.
The AMA is committed to promoting the highest standard of professional ethical norms and values for its members. The norms are established standards of conduct that are expected and maintained by society and/or professional organisations.